AI went bonkers last week. Should marketers care? Yes. Does it feel like just another thing to pay attention to when you already have a full plate? Also yes. 

Between Google and Open AI, in this not-so-regular update of what is happening in AI, I look at the spate of Google tools that came out and cover what's new with ChatGPT. That being said, I think you'll actually be interested in the releases because they all have potential marketing uses. 

So, grab your coffee (and maybe a snack, it's not good to drink caffeine on an empty stomach (she says drinking caffeine on an empty stomach)) and let's dive into what's new in AI. 

Alright, folks, let's talk professional bios. Now, I know what you're thinking – writing your own bio is about as fun as a root canal, right? But stick with me, because I'm going to show you how to craft a killer bio. 

In this article I talk about the following: 

• ​Why a bio matters at all
• The role of context in your bio
• The blueprint for a killer bio
• Copy-and-paste AI prompts for bio brilliance